But it s also important for the expert player to know when to leave what is known about optimal play and switch to exploitative strategies to maximize his profit.
Even though no-limit hold em is not, from a Game Theory perspective, a solved game, many ideas and concepts which come from this branch of mathematics now play an important role in a strong, winning no-limit hold em strategy. At first, because of the newness of the game to most participants, they could be easily be beaten by players with only a moderate knowledge of sophisticated strategy. In 2003 poker was put on television and no-limit hold em quickly became the most popular form of poker played in casinos, public cardrooms, and on the Internet.
